The Ultimate Business Model for FDE
I want to talk about a business model we have been developing. It may still sound abstract to many people, so let me start with a concrete example.
Suppose we are serving a traditional company valued at RMB 400 million. After an AI-native transformation, we believe its valuation has the potential to grow to RMB 800 million.
During that process, the FDE still charges the normal delivery fee: RMB 100,000 when the work is worth RMB 100,000, or RMB 200,000 when it is worth RMB 200,000. Ha7ch already does not take a cut from the work between the FDE and the company. What we really want to do is go beyond the service engagement, invest another RMB 3 million for a corresponding equity stake, and bet alongside the company on its future after the AI-native transformation.
If the company truly grows from a valuation of RMB 400 million to RMB 800 million, the equity acquired through our initial RMB 3 million investment could become worth RMB 6 million.
At the same time, we would allocate RMB 300,000 worth of that equity as a staged incentive for the FDE deployed on site. A portion would vest each time the FDE completes a transformation milestone. If the company reaches a valuation of RMB 800 million, that original RMB 300,000 equity incentive could become worth RMB 600,000.
This is what we currently see as the ultimate business model for FDE.
Once an FDE truly enters a company, they develop an unusually deep understanding of it: whether senior leadership has vision, whether middle management can manage and execute, and how efficiently frontline teams operate; where the business sits in its ecosystem and whether it has room to grow; which workflows AI can actually transform and how much real value that transformation can create.
None of this can be seen clearly from a conventional due-diligence process conducted in a meeting room. An FDE uncovers it gradually by solving real problems and working alongside the company over time.
That is why I believe that if we genuinely serve ten or twenty companies, we will have a chance to identify three or five that deserve long-term investment. At that point, Ha7ch will no longer be only a community connecting FDEs and enterprises. It will become a true AI-native investor.
We do not make money by taking a cut from an FDE's outsourcing income. We share with the FDE and the company in the long-term value that AI transformation actually creates.
In the future, Ha7ch will select not only exceptional FDEs, but also exceptional traditional companies. Strong FDEs will earn Ha7ch's recognition, and strong companies will earn both our recognition and our investment.
Just as a startup might say that it received investment from YC, an exceptional traditional company may one day be able to say:
We received investment from Ha7ch.
That would mean it is not merely a well-run traditional company. It is a company willing to embrace AI, capable of thinking in AI-native terms, and positioned to grow into an AI Native Company.